David A. Ellis Professor of Behavioural Science

My research examines how data and ubiquitous technologies are transforming the way we conduct research and live in the digital age. 

I am also Associate Dean (Culture, Community and Inclusion) in the University of Bath’s School of Management, where I lead work on research culture, responsible assessment, and inclusion.

Alongside my academic work, I advise governments and have undertaken a variety of industry consultancies, ranging from start-ups to multinationals.

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